3DD Entertainment has sold its Jude Law-fronted Peace One Day concert to a host of territories including the US. The concert was held on 21 September at the Royal Albert Hall and featured performances by John Legend, Lenny Kravitz, Annie Lennox, Bryan Adams and Peter Gabriel.
It was presented by film star and Peace One Day ambassador Jude Law and celebrated the UN's International Day of Peace. The 60-minute HD special comprises highlights from the live event and has been sold to VH1 in the UK, Viacom-owned HD music channel Palladia in the US, Network 10 in Australia and Globosat in Brazil.
The concert is accompanied by the documentary The Day After Peace, which tells the story of how British film-maker Jeremy Gilley launched Peace One Day in 1999 and his struggles leading up to Peace Day being recognised by 200 countries around the world.
The documentary has been picked up by Network 10 in Australia, SVT in Sweden and OPTL in the Middle East. There are further deals to be confirmed in the US, Japan and France.
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